CCCE Speaker Series: Seven lessons learned about creating Burger Love
Join us for free pizza and incredible information from Melody Dover of Fresh Media at our bi-weekly speaker series on September 26 at noon in the Catherine Callbeck Centre for Entrepreneurship, Robertson Library 201! As one of the creators of PEI Burger Love, Melody will recount some of the adventurous tales of building this iconic Island brand, plus key takeaways you can apply to your own business path.
Melody Dover is the founder and lead brand builder behind Fresh Media, a multi-award-winning creative agency specializing in unique brand positioning and original ideas. She started Fresh Media from her basement apartment with no start-up support, three client leads, and a second-hand computer, and the company is still going strong today.
Over the past 21 years, Melody and her team have proudly helped numerous startups, small businesses, organizations, and not-for-profits locally, regionally, and internationally. She is also one of the creators of the annual PEI Burger Love campaign, which has had an unprecedented economic impact of over $14 million since it was launched in 2011 and raised over $440,000 for two local not-for-profits.
